In past Christmas in the USA was celebrated as family and religious holiday. In the 20th century local communities started sponsoring organization of festival and public activities during the Christmas week so Christmas became more publicly celebrated. In 1923 President Coolidge lighted  the First National Christmas Tree in front of the White House leading to foundation of yearly lighting ceremony.

American Santa Claus became nearly Universal image, known as a kind old man presenting toys to children. Santa generates love, care, mystery and miracle, reward obedience. Being a character of an American folklore he became widely accepted as real. 

During the Christmas time people make donations for charity, presenting gifts, greetings, decorate Christmas trees and houses. Christmas celebration unify members of society, emphasize connection between church and family.